Global Leadership Blog
Image-of-Yield-Sign-Caution-Future-World-And-local-Leaders

How to Become a Thought Leader in Your Organization

In today’s work world, leaders need to define their areas of expertise—and stand out. I’m seeing a growing trend for individuals who are creating their own niche inside their organizations. By doing so, they are standing out as thought leaders; pioneers and advocates on particular topics, which builds their visibility, their reputation as experts, and attracts opportunities inside and outside their company.

As Daniel W. Rasmus writes, for Fast Company, “Amid the cacophony of corporate voices, those found to be additive to the dialogue, rather than distracting, can be considered thought leaders.” These thought leaders have become known for something—hopefully a passion of theirs—and this perception of them helps open doors, and provides career and job security.

“The best thought leadership helps people in an industry, or more likely, in a role within an industry, do something better or gain insight that helps them better understand their market or their job,” writes Rasmus.

I’ve been following, interviewing, and coaching internal thought leaders for a long time now and realize there are common strategies that make these leaders successful. Employing these strategies in your own life can help you ascend to the next level in your career, and become a leader yourself. “Becoming a thought leader isn’t just a process. It requires a passion for and a commitment to spreading ideas that can help others,” states Ned Ward, vice president of Sterns & Associates, in an interview with says Inc. editor-at-large Leigh Buchanan.

“Thought leadership is commonly discussed in the business world, and to the average person, it may sound like another annoying corporate buzzword,” says Nicole Fallon, of Business News Daily. “But behind the jargon is the honest and admirable ambition of being viewed as a credible industry expert, one who cuts through the “noise” and offers something worth listening to.”

How You Can Become a Thought Leader

You may be wondering how you can become a thought leader. You’re in luck. I’m sharing these special secrets in a webinar on February 9th at 11 am PST/noon MST / 2 pm EST for 60 minutes. This webinar will analyze those who have successfully become thought leaders in their organizations. It will also deliver a step-by-step guide to creating a plan for your own thought leadership.

During my webinar you will:

  • Decide on your thought leadership topic
  • Design messaging and create a brand for your subject
  • Develop a step by step plan to launch your own thought leadership campaign
  • Learn how to expand and sustain your thought leadership reach both inside and outside your company and your professional networks.
  • Discover how to leverage your network to support your topic

After this information-packed, one-hour session you’ll leave with:

  • A topic of focus, passion
  • Clear branding and messaging around your topic
  • A plan for creating broader visibility for you and your subject
  • Unique ways to promote yourself and your topic
  • Ways to speak, write and use social media to promote your topic

What do you want to be known for? How high do you want to climb in your career? The thought leadership tips and coaching you will receive in my webinar will help you answer those questions—and more.

Remember, being perceived as a thought leader is an excellent form of career insurance; one that will open doors to new levels of professional opportunities and job satisfaction. Join us for my thought leadership webinar on February 9th at 11 am PST/noon MST / 2 pm EST. Register today!

Header Image: Wesley Fryer,  CC 2.0

_________________________________________________________________________________

ABOUT THE AUTHOR

Melissa Lamson is the CEO of Lamson Consulting, Founder of the highly popular leadership program for women, Advancement Strategies for Women, and creator of award-winning management programs for SpaceX, LinkedIn, and SAP. As an author, consultant, and speaker, Melissa accelerates the business expansion goals of today’s most successful companies by developing a global mindset, refining leadership skills, and bridging cross-cultural communication.  More About Melissa Lamson

 

 

Melissa Lamson

About The Author

Melissa Lamson, Founder and President of Lamson Consulting, is an author, consultant, and speaker who accelerates the business expansion goals of today’s most successful companies by developing global mindset, refining leadership skills, and bridging cross cultural communication. More About Melissa Lamson

PRIVACY POLICY

What information do we collect?

We collect information from you when you place an order, subscribe to our newsletter, respond to a survey or fill out a form.
When ordering or registering on our site, as appropriate, you may be asked to enter your: name, e-mail address, mailing address, phone number or credit card information. You may, however, visit our site anonymously.

Like most websites, we use cookies and/or web beacons to enhance your experience, gather general visitor information, and track visits to our website. Please refer to the ‘do we use cookies?’ section below for information about cookies and how we use them.

What do we use your information for?

Any of the information we collect from you may be used in one of the following ways:

 

. To personalize your experience (your information helps us to better respond to your individual needs)
. To improve our website (we continually strive to improve our website offerings based on the information and feedback we receive from you)
. To improve customer service (your information helps us to more effectively respond to your customer service requests and support needs)
. To process transactions . Your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the purchased product or service requested.
. To administer a contest, promotion, survey or other site feature
. To send periodic emails

 

The email address you provide for order processing, may be used to send you information and updates pertaining to your order, in addition to receiving occasional company news, updates, related product or service information, etc.

Note: If at any time you would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email.

How do we protect your information?

We implement a variety of security measures to maintain the safety of your personal information when you place an order or access your personal information.
We offer the use of a secure server. All supplied sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our Payment gateway providers database only to be accessible by those authorized with special access rights to such systems, and are required to keep the information confidential.

After a transaction, your private information (credit cards, social security numbers, financials, etc.) will not be stored on our servers.

Do we use cookies?

Yes (Cookies are small files that a site or its service provider transfers to your computers hard drive through your Web browser (if you allow) that enables the sites or service providers systems to recognize your browser and capture and remember certain information.

We use cookies to help us remember and process the items in your shopping cart and compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future. We may contract with third-party service providers to assist us in better understanding our site visitors. These service providers are not permitted to use the information collected on our behalf except to help us conduct and improve our business.

If you prefer, you can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies via your browser settings. Like most websites, if you turn your cookies off, some of our services may not function properly. However, you can still place orders over the telephone.

Do we disclose any information to outside parties?

We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.

Children’s Online Privacy Protection Act Compliance

We are in compliance with the requirements of COPPA (Childrens Online Privacy Protection Act), we do not collect any information from anyone under 13 years of age. Our website, products and services are all directed to people who are at least 13 years old or older.

Your Consent

By using our site, you consent to our privacy policy.

Changes to our Privacy Policy

If we decide to change our privacy policy, we will post those changes on this page.

Contacting Us

If there are any questions regarding this privacy policy you may contact us via moc.l1537924361iamg@1537924361CLLgn1537924361itlus1537924361noCno1537924361smaL1537924361.