Women in Leadership, Women in Business
Interview by Melissa Lamson
Interviewer: Hana Al-Abadi
Q: Why are women in business such a hot topic right now?
A: I think that we have thought – at least in the US and Europe – that we fought the battle for equality in the past but when we looked around a couple of years ago and saw that positions, money, and treatment still wasn’t always equal, the subject came up again. Women finally see ourselves as equal business partners and we want careers equally to men. Because of that there’s a lot of pressure on individuals to find flexible solutions to create that equality in the workplace as well as at home. The topic of women in the workplace is big because of that pressure and that evolution. Women tend to be really spectacular working globally because they are good at developing relationships. I don’t think it is a coincidence that we are going global successfully because we are good at it.
Q: Do you believe women still bump into the glass ceiling?
A: Yes I do. I would say there are two challenges. The first challenge is that women are trained to not focus much on self-promotion because we will be seen as a threat, an opportunist, or simply not a “nice girl”. Different from men who are admired for self-promotion; its expected from men. So we’ll sabotage ourselves and not promote our accomplishments enough to be seen for that promotion or next project. The other challenge is that as women we are very focused on performance, mostly because we are socialized to be perfectionists. So we have a perfectionism issue, we need to be more conscious of not being too much of a perfectionist but to pull ourselves out of the weeds, look up, and develop those key relationships, particularly with men.
Q: What are the top 3 keys to women being successful in the workforce? Anything special they need to consider when working globally?
A: 1. Don’t be a perfectionist. 2. Self Promote. 3. Build targeted relationships. (Don’t just socialize with those people you like.)
Q: As a successful business woman, author, and consultant who travels all over the world, would you say women are more or less successful in business outside of the US/in other countries?
A: I wouldn’t say more or less successful. In the US, women have been at a disadvantage in the last 20 years because many believed the whole issue of equality in business was fixed and no longer an issue. But there is still inequality we need to think about consciously, proactively and collaboratively with men. Sheryl Sandberg is one of the most well-known people who recently came out and said “it’s still not equal and we need to be conscious of this”. She also was the first women to admit publicly that a major success factor in a woman’s career is determined by the support of their partner.
Globally, it’s interesting to see the gender roles in parts of Asia and the Middle-east. They are very distinct between women and men. Men don’t try to do what women do and vice versa. It becomes an advantage because when we see the male and female roles, people just tend to leave each other alone in their roles. It doesn’t get messy because men get a little nervous when you’re in their territory and it’s in their nature to be more competitive. So if you don’t have people stepping on each other’s toes then it’s easier to get things done so I think women have more opportunities in some other countries because of that. Having said that, women all over the world are speaking up, getting an education, and want to use that education to launch their careers. It’s economically driven, in many cases, young couples or families need or want more money and material possessions and a more luxurious lifestyle than their parents had. Its also emotionally-driven, where women want to use their brain, invent, create and shape the world.
Q: What is your advice to women wanting to start their own business?
A: Find people who have done something similar and who are successful at it and either go meet them, work for them, and/or model yourself after them. Don’t try to re-invent the wheel. Also, it’s helpful if those role models are women so you know how to overcome specific challenges. Further, I would find men who are successful and ask them to be formal mentors to you because they will always give the male perspective. When you’re interacting with clients who are male, they will be able to help you. Particularly when negotiating money or asking for the sale, men tend to do that differently from women and its good to learn both styles.
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