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Unternehmenserfolg in den USA
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Unternehmenserfolg in den USA

Unternehmenserfolg in den USA: Strategie, Markteintritt, Kultur - die gr

Along with professionals from SAP, Lufthansa, and Shell, authors Melissa Lamson and Ralf Drews uncover and expose the ideal market entry blueprint for European companies who want to enter the US market successfully.

#Cultural Transformation Tweet
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#Cultural Transformation Tweet

Business Advice on Agility and Communication Across Cultures

Melissa, along with other global business experts, gives her advice on Cultural Transformation, Agility and Communication to make a company run powerfully and successfully in today's global marketplace.

No Such Thing As Small Talk
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No Such Thing As Small Talk

7 Keys to Understanding German Business Culture

Melissa succinctly presents what she calls seven keys to unlocking the German business mind. Her principles, whether they relate to process, punctuality, discipline or email communication, are insightful, personal and compelling.

Global Diversity Glossary
$35.00

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Global Diversity Glossary

A Glossary of Sensitive Words and Correct Terms Across Cultures

The Global Diversity Glossary is a 23-page handbook which helps those who work in diverse country contexts understand and use sensitive language when interacting with other cultures. In total there are five languages and seven countries or regions in the world represented.

 

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