Unternehmenserfolg in den USA: Strategie, Markteintritt, Kultur - die gr
Along with professionals from SAP, Lufthansa, and Shell, authors Melissa Lamson and Ralf Drews uncover and expose the ideal market entry blueprint for European companies who want to enter the US market successfully.
Business Advice on Agility and Communication Across Cultures
Melissa, along with other global business experts, gives her advice on Cultural Transformation, Agility and Communication to make a company run powerfully and successfully in today's global marketplace.
Melissa succinctly presents what she calls seven keys to unlocking the German business mind. Her principles, whether they relate to process, punctuality, discipline or email communication, are insightful, personal and compelling.
A Glossary of Sensitive Words and Correct Terms Across Cultures
The Global Diversity Glossary is a 23-page handbook which helps those who work in diverse country contexts understand and use sensitive language when interacting with other cultures. In total there are five languages and seven countries or regions in the world represented.